Resellers receive sales, marketing, and deployment training, for both technical and non-technical roles.
Resellers gain access to Google Partner Connect, an exclusive partner portal with frequently updated tools and collateral for sales, marketing, and deployment, including regionally-specific materials.
The reseller management console allows partners to centrally create, administer, and manage all customer accounts, manage ordering across SKUs, view order and invoice history, handle billing, and directly manage support cases with customers.
Resellers receive an official Google Apps Authorized Reseller badge for use in sales and marketing materials.
Resellers receive a discount off the annual list price of Google Apps for Business.
Upon joining the program, every reseller is assigned a dedicated Channel Manager to assist on anything from on-boarding to resolving customer issues.
Lead generation and outreach activities, that are based on your expertise, are an important part of building a successful Google Apps practice, leveraging local networks and expanding existing relationships.
Post-sales activities are a core component of a reseller’s role, ensuring that the customer is fully deployed, migrated, and trained, in addition to providing ongoing support and consultation to the customer.
Resellers maintain full ownership of the billing and pricing relationship with their customers. We only bill resellers directly, providing partners the flexibility to cleanly package together other products and services for their customers.
Growing your practice to a Google Apps Premier SMB Reseller provides you with many more benefits, including increased engagement, visibility, and exclusive sales and marketing opportunities. This partnership level requires proven competency in Google Apps through consistent customer success, an investment in certified professionals, and joint marketing. More information on becoming a Premier Reseller can be found here.
The Google Apps Certification Program is targeted at Google Apps Resellers, providing certifications for both sales and deployment. Individuals who pass the exam receive a badge and certificate. The Google Apps Sales Specialist exam certifies sales professionals who demonstrate the skill and knowledge required to sell Google Apps. The Google Apps Certified Deployment Specialist exam certifies IT professionals who demonstrate the fundamental skills and knowledge required to deploy, configure, and migrate to Google Apps. More information about the Google Apps Certification Program can be found here.
The Google Apps Reseller Program is continually being refreshed with new and updated components to better help our resellers. Apply to the program to receive our regular newsletter.
The first step in the process is to fill out the application form. This places your company into the application queue and allows us to track and communicate your progress throughout the qualification step. Note that there is no fee to apply to or join the Google Apps Reseller Program.
To qualify for the program, your company must sign up at least 25 new Google Apps for Business end user accounts. After this is completed, we will automatically run a credit check as the final step in the process. Additional details on qualifying user accounts can be found here in the FAQs.
As soon as your company has met the qualification requirements, we will automatically run a credit check on your company. Upon completion of a successful credit check, we will then offer you an official reseller legal agreement. Additional details about the credit check can be found in the FAQs.
Apps for Business