Consumer Technology Industry Knowledge Center


AdWords Industry Knowledge Centers > Consumer Technology

Welcome to the Consumer Technology Industry Knowledge Center

If you're in the consumer technology industry, you've come to the right place. This is where you'll find tips, guides, and success stories designed to help you get the most out of AdWords. You'll also learn about additional Google products that can enhance your marketing strategy and support your business. Not sure if your business fits? Here are some examples of categories we've captured within consumer technology:

Consumer electronics  •  Software  •  Wireless  •  Telecom hardware  •  Calling cards  •  Computer hardware  •  and more...

Tell us how we're doing by sharing your feedback in this short survey.




Success Stories

Fit to Print

Abacus24-7 used Google Checkout, AdWords and Analytics to increase conversion rates by over 100%.

Download PDF
 

Video Memories for the Masses

One True Media used Google AdWords and Google Analytics to increase its conversion rates by nearly 45%.

Download PDF


Tips for Success

Start off on the right foot

Learn how to draw up blueprints for successful ad campaigns.

 
Target the right audience

Tips to help you zero in on your potential customers.

 
Get more bang for your buck

Optimize your ads and improve your ROI with these techniques.

Consumer Technology Industry Newsletters


May 2008 edition New
Spotlight on consumer electronics and keyword strategy tips.

January 2008 edition
Spotlight on security software and a customer's path to purchasing.

Winter 2007 edition
Introducing Google Analytics and holiday hints for your campaign.