With Google for Nonprofits, you’ll gain access to a suite of products that will help you achieve your goals in new ways. Google for Nonprofits includes premium products that we’ve discounted or made free for organizations like yours. It also includes products that are free to the general public, but which we feel can be used to great effect for nonprofits.
As a Google for Nonprofits member, you'll have free access to the following Google products:
Google Apps for Nonprofit offers your organization the freedom and cost-effectiveness of cloud computing, and the richness of real-time collaboration.
A highly decentralized organization, Samasource uses Google Apps to track progress on projects in multiple countries where they are working.
Google Grants is the nonprofit edition of AdWords, Google's online advertising tool. Google Grants empowers nonprofit organizations, through in-kind AdWords™ advertising, to promote their missions and initiatives on Google.com.
Direct Relief International used AdWords to raise over a million dollars for people around the world who need urgent medical care.
Bring your story to life with videos that will move people to care about your cause as much as you do. Broadcast to the world’s largest online video community. Go deeper with customized channels. And make it easy for people to give with convenient “Donate now” buttons right next to the video. This enriched version of YouTube is free when you join the Google for Nonprofits program.
The Anaheim Ballet uses YouTube to make ballet accessible to a broad audience and collect donations from the community.
Mapping tools like Google Earth and Google Maps allow you to visualize your cause. Move people to action by showing the effects of climate change on polar ice caps and tropical rainforests. Enhance education with living maps of the world. Introduce a new generation to the wonders of the universe.
*Google Maps Engine grants not currently available through Google for Nonprofits. Learn more at Google Earth Outreach.
Surui tribe members learned to create YouTube videos, geo-tag content and upload it to a “cultural map” on Google Earth in order to share their unique history and way of life with people all around the globe.
They’re free and designed for the public, and we think they can do great things for nonprofits:
Google Analytics is a product that is available for free outside of the Google for Nonprofits program, but gives valuable insight into the activity on your site and the efficacy of your online campaigns. It allows you to understand your audience’s needs and move them to action. And let’s not forget, it offers proof to your board of directors of the success of your online marketing.
WITNESS, a prominent human rights organization, leverages Google Analytics to track their website’s effectiveness and gain insights into donors.
Activate donors. Make important new contacts. Host hangouts that are a chance for volunteers, donors and employees to meet, organize, and get inspired. And add Google for Nonprofits to your circles to learn how you can make the most of our products and see how other nonprofits are using them to achieve their goals.
UNICEF connected people all over the world and raised awareness about affecting children in the Republic of Congo through a Google+ hangout.
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