for nonprofitsGoogle for Nonprofits Premium Products
As a Google for Nonprofits member, you'll have access to premium products that we’ve discounted or made free for organizations like yours.
Also check out our additional products in the section below.
Google Apps for Nonprofit
Reduce your IT costs and help staff and volunteers work together more effectively.
Google Apps for Nonprofit offers your organization the flexibility and cost-effectiveness of cloud computing, and the ability to do real-time collaboration.
Get the job done with Google Apps for Nonprofit:
- Work better with colleagues through online collaboration
- Store documents in the cloud; 25GB for email; 5GB of storage for Google Drive
- Stay connected from anywhere; securely access data anywhere
- Get things done faster by automating processes
- 24/7 support; no hardware, no updates
- Free version of Google Apps for Nonprofits
Nonprofits in action
Making work accessible: Samasource uses Google Apps to connect women, youth and refugees living in poverty to work over Internet.
A highly decentralized organization, Samasource uses Google Apps to track progress on projects in multiple countries where they are working.
Google Grants
Reach and engage your supporters through online advertising with AdWords.
Google Grants is the nonprofit edition of AdWords, Google's online advertising tool. Google Grants empowers nonprofit organizations, through in-kind AdWords™ advertising, to promote their missions and initiatives on Google.com.
With Google Grants, you can:
- Use online advertising to reach donors, volunteers and consumers when they’re searching on Google
- Raise awareness by choosing relevant keywords and creating unique ads to highlight your work
- Track online donations, newsletter sign-ups, volunteer registrations and more so you can see what’s working and what’s not
- Promote your organization’s website on Google with in-kind AdWords advertising
Nonprofits in action
Raising awareness: Direct Relief International leverages Google AdWords to reach new donors.
Direct Relief International used AdWords to raise over a million dollars for people around the world who need urgent medical care.
YouTube for Nonprofits
Tell the story of your organization or cause through video on YouTube.
Broadcast to the world’s largest online video community. Make it easy for people to give with convenient “Donate now” buttons right next to the video. This enriched version of YouTube is free when you join the Google for Nonprofits program.
Lights. Camera. Action:
- Connect with supporters, volunteers, and donors who can watch and share your videos on YouTube.
- Drive viewers to action by placing a Call-to-Action overlay directly on your videos
- Customize the look & feel of your channel with your organization’s logo and branding
- Drive fundraising through a Google Checkout "Donate" button.
Nonprofits in action
On point: The Anaheim Ballet introduces millions to the art of dance with YouTube.
The Anaheim Ballet uses YouTube to make ballet accessible to a broad audience and collect donations from the community.
Google Earth Outreach
Visualize your cause and tell your story through Google’s mapping technologies.
Mapping tools like Google Earth and Google Maps allow you to visualize your cause. Move people to action by showing your work visually on a map.
Map out success for your organization:
- Create a custom map of your project sites in 10-minutes with Google Maps
- Create a narrative Google Earth movie and make it available on YouTube
- Host geospatial data online with Maps Engine & publish polished maps to the web with a Google Maps Engine grant*
- Collect data in the field with Android devices and Open Data Kit and map your data
- Online tutorials to help you get the most out of all available mapping tools
*Google Maps Engine grants not currently available through Google for Nonprofits. Learn more at Google Earth Outreach.
Nonprofits in action
Preserving cultural heritage: The Surui Tribe uses Google Earth to create a ‘cultural map.’
Surui tribe members learned to create YouTube videos, geo-tag content and upload it to a “cultural map” on Google Earth in order to share their unique history and way of life with people all around the globe.
Want more? Try these additional tools.
They’re free and designed for the public, and we think they can do great things for nonprofits:
Google Analytics
Understand how people find and interact with your website & take action
Google Analytics is a free Google product that gives valuable insights into your website activity. Understand how people find your website, where they spend the most time on your site, and more.
Make more informed decisions with Google Analytics:
- Measure the engagement of your supporters on your site
- Determine which of your AdWords ads are most effective
- Identify and understand how volunteers, donors and stakeholders interact with your website
- Track the effectiveness of social media
Nonprofits in action
Measuring what works: WITNESS uses Google Analytics to monitor their website and understand what’s working.
WITNESS, a prominent human rights organization, leverages Google Analytics to track their website’s effectiveness and gain insights into donors.
Google+
Share your mission with the world.
Activate donors. Make important new contacts. Host hangouts where volunteers, donors and employees can meet, organize, and get inspired. And add Google for Nonprofits to your circles to connect with a vast community of nonprofits.
Turn Google+ into a virtual conference room that can host thousands of people:
- Host face-to-face meetings with donors, volunteers and clients with Hangouts on Air
- Influence how you appear and get discovered in search, in real-time through Google+ and the power of search
- Tailor and target your message to various audiences - volunteers, donors and beneficiaries - with Circles
Nonprofits in action
Expand the conversation: UNICEF raises awareness about polio through Google+ hangouts.
UNICEF connected people all over the world and raised awareness about affecting children in the Republic of Congo through a Google+ hangout.