WO2005098721A3 - System and method for providing on-line user-assisted web-based advertising - Google Patents

System and method for providing on-line user-assisted web-based advertising Download PDF

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Publication number
WO2005098721A3
WO2005098721A3 PCT/US2005/009270 US2005009270W WO2005098721A3 WO 2005098721 A3 WO2005098721 A3 WO 2005098721A3 US 2005009270 W US2005009270 W US 2005009270W WO 2005098721 A3 WO2005098721 A3 WO 2005098721A3
Authority
WO
WIPO (PCT)
Prior art keywords
advertisement
providing
advertising
line
based advertising
Prior art date
Application number
PCT/US2005/009270
Other languages
French (fr)
Other versions
WO2005098721A2 (en
Inventor
Andrew Fikes
Ovidiu Predescu
Mike Frumkin
Original Assignee
Google Inc
Andrew Fikes
Ovidiu Predescu
Mike Frumkin
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc, Andrew Fikes, Ovidiu Predescu, Mike Frumkin filed Critical Google Inc
Priority to EP05731203A priority Critical patent/EP1738313A4/en
Priority to AU2005229902A priority patent/AU2005229902B2/en
Priority to CA002561074A priority patent/CA2561074A1/en
Publication of WO2005098721A2 publication Critical patent/WO2005098721A2/en
Publication of WO2005098721A3 publication Critical patent/WO2005098721A3/en
Priority to AU2009201969A priority patent/AU2009201969A1/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0263—Targeted advertisements based upon Internet or website rating
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0276—Advertisement creation

Abstract

A system and method for providing on-line advertising is presented. An interface guiding on-line advertising creation is presented. An advertisement is created from at least one of user inputs and stored data and includes information describing at least one item. An advertising creative is generated in association with the advertisement and includes a hyperlink reference to the advertisement. The advertisement is hosted on-line as a Web page and the advertising creative is place on one or more targeted Web pages.
PCT/US2005/009270 2004-03-24 2005-03-21 System and method for providing on-line user-assisted web-based advertising WO2005098721A2 (en)

Priority Applications (4)

Application Number Priority Date Filing Date Title
EP05731203A EP1738313A4 (en) 2004-03-24 2005-03-21 System and method for providing on-line user-assisted web-based advertising
AU2005229902A AU2005229902B2 (en) 2004-03-24 2005-03-21 System and method for providing on-line user-assisted web-based advertising
CA002561074A CA2561074A1 (en) 2004-03-24 2005-03-21 System and method for providing on-line user-assisted web-based advertising
AU2009201969A AU2009201969A1 (en) 2004-03-24 2009-05-19 System and method for providing on-line user-assisted web-based advertising

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US10/808,993 US20050216335A1 (en) 2004-03-24 2004-03-24 System and method for providing on-line user-assisted Web-based advertising
US10/808,993 2004-03-24

Publications (2)

Publication Number Publication Date
WO2005098721A2 WO2005098721A2 (en) 2005-10-20
WO2005098721A3 true WO2005098721A3 (en) 2007-04-05

Family

ID=34991273

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2005/009270 WO2005098721A2 (en) 2004-03-24 2005-03-21 System and method for providing on-line user-assisted web-based advertising

Country Status (6)

Country Link
US (1) US20050216335A1 (en)
EP (1) EP1738313A4 (en)
CN (1) CN101048793A (en)
AU (2) AU2005229902B2 (en)
CA (1) CA2561074A1 (en)
WO (1) WO2005098721A2 (en)

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Also Published As

Publication number Publication date
EP1738313A2 (en) 2007-01-03
EP1738313A4 (en) 2010-09-08
AU2005229902B2 (en) 2009-02-19
CN101048793A (en) 2007-10-03
AU2005229902A1 (en) 2005-10-20
AU2009201969A1 (en) 2009-06-11
CA2561074A1 (en) 2005-10-20
WO2005098721A2 (en) 2005-10-20
US20050216335A1 (en) 2005-09-29

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