This invention relates to customized electronic identification of desirable objects, such as news articles, in an electronic media environment, and in particular to a system that automatically constructs both a "target profile" for each target object in the electronic media based, for ...http://www.google.com/patents/US5835087?utm_source=gb-gplus-sharePatent US5835087 - System for generation of object profiles for a system for customized electronic identification of desirable objects 