A system and method for providing advertisements in online and hardcopy mediums is presented. Advertising content is targeted to a target audience. The characteristics of the target audience are analyzed against the advertising content to identify potential advertisers. At least one of the potential...http://www.google.com/patents/US20080313036?utm_source=gb-gplus-sharePatent US20080313036 - System and method for providing advertisements in online and hardcopy mediums