A process and system for integrating information stored in at least two disparate databases. The stored information includes consumer transactional information. According to the process and system, at least one qualitative variable which is common to each database is identified, and then transformed...http://www.google.com/patents/US7035855?utm_source=gb-gplus-sharePatent US7035855 - Process and system for integrating information from disparate databases for purposes of predicting consumer behavior