The invention provides a computerized electronic auction payment system and method for effecting a real-time payment for an item won in an electronic auction by setting up and maintaining electronic auction payment accounts for prospective bidders and sellers. The prospective bidders provide funds to...http://www.google.com/patents/US7599881?utm_source=gb-gplus-sharePatent US7599881 - System and method for offering an incentive to a user of an electronic commerce web site