Google's Custom WebSearch service enables destination sites, portals and vertical portals to offer world-class, award-winning web search services on their site. This service is available for sites that perform more than five million search queries a month.
Please contact us if you are interested in a custom proposal.
Custom WebSearch Features
| Hosted solution | Google offers a hosted solution that allows your visitors to conduct web and specialty searches on your site, with the results provided within your own template. Results are available via HTTP and can be formatted in XML or Google's proprietary protocol. |
| Presentation | You can easily present the look and feel so that your site's search results have a unique appearance. Change the font, the colors, or any aspect of the formatting–you have complete control. Partners can also serve advertising on the custom pages. |
| Regular index updates |
All WebSearch licensees receive index updates on a regular basis to ensure fresh content. |
| Detailed reporting | Google offers reports on daily number of traffic, top queries, top keywords searched, and other information. |
| Targeted advertising | With Google's custom WebSearch, you can sell your own keyword advertising. For example, you could sell a florist ads on pages returned when your users search for "flowers". |
| Similar pages | For each result, users are able to use Google's similar pages technology to find other pages related to that page. Partners can re-brand this feature as they see appropriate. |
| Growing index | Google searches billions of pages, the largest search index on the web. And Google's index is continuously scrubbed to eliminate duplicate URLs and links that no longer exist. |
| Patented search algorithm |
Google's PageRank technology is the heart of our unique technology. It evaluates the complex link structure of the web to determine which results are most relevant to your user's query. |
| Snippets | Results listings show dynamically generated fragments of text from each web site found that include the search text. This helps users better predict if that result will answer their question. |
| Advanced search | Users can narrow their search to a specific domain/subdomain or search for results in a specific language. Google also supports OR, phrase searching if quotations are used and Google can exclude key words returned in the result set. |
Custom WebSearch Add-on Options
| SafeSearch filtering | Google's family filter eliminates search results with inappropriate content. Google offers two versions of this filter: Regular SafeSearch and Strong SafeSearch. Strong SafeSearch blocks a larger set of URLs and applies a stricter interpretation of inappropriate material. To see an implementation of regular SafeSearch, set your preferences on the Google.com website. |
| International language support |
Offer your users the ability to search the web in specific language(s). Some of the languages Google supports include: Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hebrew, Hungarian, Icelandic, Italian, Japanese, Korean, Latvian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish. To see the complete list, click here. |
| Specialty searches and sub-indexes |
With Google, you can quickly and easily create different slices of your index for your different users. (Examples include: by specific language or country domain.) |
WebSearch Support
Google offers 24x7 technical support to ensure that your search service is always up and running.
Current Customer List
Google currently licenses its web search to over 100 different partners. Specific customers include: Netscape, Washington Post, and Virgin.net.
WebSearch Pricing
The pricing for Google's WebSearch services is based upon an upfront search service fee and a CPM (cost per thousand results sets delivered). Additional customizations and add-on options are extra. For a custom proposal, please contact one of our sales representatives.
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