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Help forum > Webmaster Central > Crawling, indexing & ranking > <a rel="follow", will it affect the "nofollow" attribute?

<a rel="follow", will it affect the "nofollow" attribute? Report abuse

mrducga
Level 1
12/14/09
We have a company blog and one user has posted using this script:

<a rel="follow" href="http://www.example.com/" rel="nofollow">Example</a>

My question is: will <a rel="follow" make Googlebot follow the above link?

Many thanks.

David

Best answers

Matt_Cutts
Google Employee
12/15/09
Best answer - mrducga (Asker) Go to this answer
Good question. I've seen 1-2 other people wondering about this. The short answer is that we'll make sure the rel="nofollow" takes precedence. Otherwise spammers could exploit this.
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Replies 1 - 13 of 13

Chris Hunt
Level 11
12/14/09
rel=follow does nothing, but having two rel= attributes might cause G to ignore the second one.
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mrducga
Level 1
12/14/09
So if Google ignores the second attribute rel="nofollow" does it mean Google will treat this link as a normal (follow) link?
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MartinJ
Level 9
12/14/09
you only need to use one attribute rel="nofollow", if you want the URL to be followed then all you have to do is not have rel="nofollow", simples eh?
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mrducga
Level 1
12/14/09
Thanks for your reply Martin. However, my question is if what Chris Hunt said was true "having two rel= attributes might cause G to ignore the second one", would Google treat the link as a normal link or a nofollow link?

What I really want to know is whether spammers can use this technique to bypass the ref="nofollow" attribute.
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Phil Payne
Level 15
12/14/09
Multiple occurences of the same attribute are treated as if the values specified were in a single attribute.  However since there is no "follow" value defined for the rel attribute it won't have any effect.
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Matt_Cutts
Google Employee
12/15/09
Best answer - mrducga (Asker)
Good question. I've seen 1-2 other people wondering about this. The short answer is that we'll make sure the rel="nofollow" takes precedence. Otherwise spammers could exploit this.
67 of 70 people found this answer helpful. Did you? Sign in to vote. Report abuse
Chris Hunt
Level 11
12/15/09
> What I really want to know is whether spammers can use this technique
 
Only (potentially) if they're able to insert HTML into your page, which they really shouldn't be able to do. I'm guessing that your blog has a place for people to enter a URL, and some devious individual has put this one:
 
 
Your script needs to be wise to this, and escape characters like " that shouldn't appear in URLs.
 
Good to see that Matt's on the case though.
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Plink
Level 2
12/15/09
I haven't tested this in a while but a couple of months ago, when you apended rel="follow" before a "nofollow", the link would pass pagerank and anchor text. Fact.

I believe if you used rel="insertanythingelsehere" before a "nofollow", the link would not be followed. It had to be "follow". So Google do/did abide by the directive at link level and (a couple of months ago) when I tested again.

So I am not sure whether Google have actually closed this off now or just looking into it as Matt says ;-)
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Autocrat
Level 14
12/15/09
"... I haven't tested this in a while but a couple of months ago, when you apended rel="follow" before a "nofollow", the link would pass pagerank and anchor text. Fact. ..."

Got to ask - how did you verify that it passed PageRank?
And LinkText relevancy?

(The only way I can think of is that it jsut so happened that it was the only link to a given page, from a high ranking page.  No internal links to that page - just that 1 single link.  That 1 single link happened to have a completely unqiue, not used on the page on in context to the rest of the site bit of text.?  G have made it damned hard for us to prove anythign as Fact now adays - so I am very interested to know how you did it .... as I admit, I'll make notres and copy it :D)
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Plink
Level 2
12/15/09
No testing environment with Google is ever perfect, but you are on the right lines.

Matt might confirm what I said, but maybe they are just looking into it now ;-)
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mrducga
Level 1
12/15/09
Thanks a lot guys for your helpful answers and especially Matt for confirming about this.
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addaminsane
Level 2
1/4/10
I seen this idea discussed on many forums.  at most sites the rel="follow" insertion would not be added at all when posting to sites with rel="nofollow" default on outbound links.
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edmondantes
Level 1
1/6/10
it is a contradiction in terms..are search engines made for following links?If it is true, rel=follow has no sense (different is rel=nofollow)
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