Research Study How Mobile Is Transforming the Shopping Experience in Stores
Smartphones are changing the retail landscape. They help us research, compare, and pu...Topics:
Collection Meet the Mobile Champs
What is top of mind for mobile evangelists in the agency community? How are agencies ...Topics:
Article Meet Gen C: The YouTube Generation
Gen C is a powerful new force in culture and commerce. Sixty-five percent are under 3...Topics:
Tool The Customer Journey to Online Purchase
These days, the customer journey has grown more complex. Before making an online purc...Topics:
Article Art, Copy & Code
There have been enormous changes in the way brands and agencies approach marketing on...Topics:
Research Study How Do People Shop for Mobile Phones?
Demand for mobile phones shows no signs of slowing down. Google teamed with Compete t...Topics:
Infographic Gen C Connects on YouTube on All Screens
When it comes to YouTube, Gen C are always connected. Whether multitasking or looking...Topics:
Infographic DIY's Digital Makeover: Understanding Today's Do-It-Yourself Shopper
The number of DIY shoppers may have increased thanks to the economic downturn, but as...Topics:
Case Study vitaminwater Builds Engagement at Scale with “uncapped” YouTube Campaign
vitaminwater hosted uncapped, a series of live music events held across 9 U.S. cities...Topics:
Collection The Full Value of Mobile
Customers’ constant connectivity through mobile has created new paths to purchase tha...Topics:
Article California’s New Digital Frontier
As digital technology changes the purchase path for travel shoppers, today’s Californ...Topics:
of consumers shopping for mobile phones research online, using an average of 4 different digital ...
2013 Google/Compete Wireless Shopper Study, March 2013Download
of time spent watching YouTube is on mobile and tablet devices.
YouTube Internal Data, YouTube Moves People to Choose Your Brand Infographic, April 2013Download
of DIY shoppers use online video, and 65% would be more likely to purchase from ...
Google Consumer Survey on the DIY shopper, March 2013Download