YouTube & New Technologies
Jason Liebman, Co-Founder and CEO of Howcast, explains how his company found success through a willingness to try new things in the social space with partners like YouTube and Google. He also talks about the importance of keeping the community engaged by actively interacting with members on YouTube and other social networks, as well as crowdsourcing topics for new material. He credits Google Analytics as another great resource for keeping tabs on what's relevant to their visitors.
- Published October 2011