Strategy and Operations Manager, Search Creatives and Formats
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This role may also be located in our Playa Vista, CA campus.
Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in advertising, marketing technology, management consulting, or product management.
- 4 years of experience working with executive stakeholders.
- Experience leading strategy and operational initiatives.
Preferred qualifications:
- Experience managing customer relationships and communicating change.
- Experience managing a high-performing team of individual contributors.
- Expertise in our advertising products specifically on creatives.
- Ability to manage multiple projects and stakeholders and influence and drive results without official authority.
- Ability to navigate complicated organizations.
- Ability to influence counterparts in Sales, Product, Marketing and Operations.
About the job
In this role, you will lead a team to drive global sales strategy and commercialization of our current and new search ad Formats and Creatives, including how these will evolve with AI-first Search. You will work closely with Product Managers, Product Go-To-Market teams, Search GPSers and other Cross-Functional (XFN) partners to ensure our strategy is operating maximum ROI for advertisers, setting them up for success in the future, and meeting the needs of our users.
You will be responsible for understanding how our Search Creatives and Formats are used globally. You will work in close collaboration with our partners in-region to understand the specific needs of our customers and account teams around the world. You will lead with a global perspective while assisting regional teams to navigate the specific in-country needs of their clients. With that insight and your demonstrated ability to influence executive leadership, you will influence the future of Search Formats and Creatives and align global teams on priorities.
You will be expected to effectively navigate ambiguity, courageously advocate for advertisers needs even when in opposition to competing priorities, and concisely communicate to senior executives. You will lead without authority and effectively influence a wide range of stakeholders across functions. To do so, you must have deep knowledge of customer needs and our ads product suite in addition to stellar communication and execution skills.
The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.
Responsibilities
- Lead a high performing of ICs and provide coaching and performance management.
- Lead development of go-to-market strategy for rapidly changing products and teams across offices around the globe.
- Partner with sales, marketing and product management leads to develop goals/strategies for the business.
- Facilitate conversations about the products and business including Consumer Search/Search Ads context in VP level conversations and in executive forums.
- Negotiate and de-escalate when issues or roadblocks arise.
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