The most robust targeting of any ad network

AdSense's innovative targeting options allow advertisers to more precisely reach their desired audiences on your site -- meaning more revenue for you and a better experience for your users.

Contextual targeting

contextual targeting
  • AdSense displays ads related to the content of your page.

Placement targeting

placement targeting
  • An advertiser can target your site based on demographics, vertical, geographic location, or URL.

Interest-based advertising

interest targeting
  • An advertiser can show ads based on your users' interests and previous interactions with that advertiser.