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PRPL:NASDAQ
Purple Innovation Inc
$5.52
-1.08%
(-0.060) 1D
Aug 21, 1:48:54 PM GMT-4  ·   USD
All symbols
SymbolPriceChange% Change
Generating top insights for PRPL...
Open
$5.53
High
$5.80
Low
$5.50
Mkt. cap
24.07M
Avg. vol.
28.33K
Volume
8.31K
52-wk high
$31.50
52-wk low
$5.50
EPS
-$11.24
Beta
1.46
Shares outstanding
4.35M
No. of employees
1K
Open
$5.53
High
$5.80
Low
$5.50
Mkt. cap
24.07M
Avg. vol.
28.33K
Volume
8.31K
52-wk high
$31.50
52-wk low
$5.50
EPS
-$11.24
Beta
1.46
Shares outstanding
4.35M
No. of employees
1K
News stories
From web sources and news partners
About Purple Innovation Inc
CEORobert T. DeMartini
Employees1.1K
Founded2015
HeadquartersLehi, Utah, United States
SectorHousehold
Website-
Analyst ratings
Based on 1 analyst giving stock ratings to PRPL in the past 3 months
Hold
Buy
0
Hold
1
Sell
0
12-month forecast
Based on 1 Wall Street analyst offering 12-month price targets for PRPL in the last 3 months
Highest
Current $5.52
(-100.00%)
Average
(-100.00%)
Lowest
(-100.00%)
Analyst
Recommendation
Action
Price target
Projected
Date
Bradley Thomas
KeyBanc
Hold
Maintained
-
-
08/11/2026
Daniel Silverstein
UBS
Hold
Reiterated
$0.65
-88.2%
04/29/2026
Matt Koranda
Roth MKM
Buy
Maintained
$1.00
-81.9%
04/29/2026
Michael Lasser
UBS
Hold
Maintained
-
-
02/06/2026
Last report
Aug 10, 2026
Fiscal period
Q2 2026
EPS / Est. (USD)
-$1.52 / -$2.23
+31.84%beat
Revenue / Est. (USD)
98.27M / 102.42M
-4.06%miss
Fiscal Q2 2026 earnings call
Waiting for the earnings call
At a glance
Insights from the latest news and reports
Previous reportsAll values in USD
Loading Previous Earnings...
Income statement
Revenue
Net income
All values in USD
Sep 2025
Dec 2025
Mar 2026
Jun 2026
Revenue
118.77M
140.69M
95.73M
98.27M
Cost of goods sold
67.92M
81.71M
60.54M
53.86M
Cost of revenue
67.92M
81.71M
60.54M
53.86M
Research and development expenses
2.37M
2.61M
2.45M
2.48M
Total research and development expenses
-
-
-
-
Selling, general, and admin expenses
55.32M
58.56M
49.59M
46.18M
Operating expense
57.69M
61.16M
52.04M
48.66M
Total operating expenses
125.60M
142.87M
112.57M
102.52M
Operating income
-6.84M
-2.18M
-16.84M
-4.25M
Other non operating income
8.63M
7.36M
-5.47M
8.85M
EBT including unusual items
-11.70M
-3.17M
-30.53M
-3.21M
EBT excluding unusual items
-6.40M
-3.17M
-30.53M
-3.21M
Income tax expense
53.00K
59.00K
47.00K
32.00K
Effective tax rate
-0.45%
-1.86%
-0.15%
-1.00%
Other operating expenses
-
-
-
-
Net income
-11.72M
-3.21M
-30.54M
-3.23M
Net profit margin
-9.87%
-2.28%
-31.90%
-3.29%
Earnings per share
-2.00
-0.50
-3.25
-1.52
Interest and investment income
-
-
-
-
Interest expense
-8.20M
-8.34M
-8.22M
-7.81M
Net interest expenses
-8.20M
-8.34M
-8.22M
-7.81M
Depreciation and amortization charges
-
-
-
-
EBITDA
-2.66M
2.14M
-12.42M
211.00K
Gain or loss from assets sale
94.00K
-
66.00K
86.00K
Insider transactions
Insider transactions data is drawn from third-party sources. Learn more
Insider
Position
Type
Date
Shares
Amount
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