Manufacturer Center

Google Manufacturer Center helps you provide the most up-to-date and authoritative product info into Google, making it available to potential customers. That way, you’ll be able to drive sales and expand your brand’s reach whenever shoppers are searching and buying.

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Here’s what you can do with Manufacturer Center

Showcase your content to potential customers

Submit detailed product information to Manufacturer Center to help shoppers discover which one of your products is right for them. Not only will existing Shopping ads be matched to more shopper queries, but you’ll also be able to highlight product features you know your customers care about the most, directly in product detail pages on Google.

Discover more insights

Find actionable insights on how your products perform on Google. Access unique analytics for brand manufacturers in Manufacturer Center, such as which competitor products are most often showing up next to yours, average selling prices across all your retailers, and aggregated performance for Shopping ads on Google.

Reach more customers across Google

Enable Shopping campaigns with partners, to promote your branded products at preferred retailers with Shopping ads. These campaigns are built into Google Ads and allow you to drive product sales, understand digital ad performance, and expand digital marketing partnerships to all your partners.

Let’s set up your Manufacturer Center account

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Frequently asked questions