Trademarks and service marks are proper adjectives. Not nouns. Not verbs. A mark should always be used as an adjective qualifying a ge- neric noun that defines the product or service.
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What is descriptive word in trademark?
Descriptive marks are those trademarks or service marks that only describe the products or services to which they are applied. Marks that are merely descriptive generally are not protected or accorded trademark rights. This is because they do not identify and distinguish the source of products or services.
Are trademarks not nouns?
One of the key things to know about trademarks is that they are adjectives and not nouns. This matters because the value of a trademark – and thus a brand – comes from the consumers recognition of a trademark as something that distinguishes your product from others on the market.
Jul 11, 2014
Can you use trademark as a verb?
Always use a trademark as an adjective that modifies a noun, and never as a singular or plural noun. Never use a trademark as a verb.
What if a word is trademarked?
A common misconception is that having a trademark means you legally own a particular word or phrase and can prevent others from using it. However, you don't have rights to the word or phrase in general, only to how that word or phrase is used with your specific goods or services.
May 24, 2013 · A trademark is an adjective. It is not a noun or a verb. Why? Because, a trademark's purpose is to identify the source or origin.
Jan 23, 2023 · Question for anyone that may know the answer… my understanding is that trademarks are meant to be “Proper adjectives.”.
Use the trademark as an adjective. Always use the trademark as a proper adjective, not a noun. Whenever possible a trademark should be followed by the common ...
trademark noun [C] (TYPICAL). something very noticeable that a person typically has or does: He was wearing one of the brightly coloured ties that are his ...
Jul 11, 2014 · One of the key things to know about trademarks is that they are adjectives and not nouns. This matters because the value of a trademark – and thus a brand – ...
Oct 9, 2019 · Use your mark as an adjective or noun, not a verb (e.g. never “Blistex your lips”) Be consistent and make sure your team and business partners ...
noun · the name or other symbol used to identify the goods produced by a particular manufacturer or distributed by a particular dealer and to distinguish them ...
Feb 16, 2021 · This is sometimes stated as "a trademark is an adjective, not a noun or verb." That is, to use several famous examples:
a special way of behaving or dressing that is typical of somebody and that makes them easily recognized. Attention to detail is Anthea's trademark.