Using Google Maps and Google Earth

Frequently Asked Questions

The basics

I'd like to use your maps in my project. What's the first thing I should know?

To determine if your proposed use of Content is acceptable, you should first read closely the applicable Terms of Service:

Your use of Content, as defined in the Terms of Service, in anything from marketing and promotional materials to films and books is first and foremost governed by the license provided in the applicable Terms of Service for the product. In certain circumstances, Google may be able to grant you a broader license to use the Content in a manner not covered in the Terms of Service. Plus, apart from any license granted to you by Google, your use of Content may be acceptable under principles of "fair use."

Fair use is a concept under copyright law in the U.S. that, generally speaking, permits you to use a copyrighted work in certain ways without obtaining a license from the copyright holder. There are a variety of factors that affect whether your use of Content would be considered fair use, including the purpose and character of your use, the nature of the copyrighted work, the amount of the copyrighted material used, and the effect of your use upon the potential market for the copyrighted work. For example, there are differences between use in a for-fee service and use in a work of scholarship, or the use of a single map screenshot and the use of detailed map images for an entire country. There are similar, although generally more limited, concepts in other countries' copyright laws, including a concept known as "fair dealing" in a number of countries. That all being said...

Please do not request that we interpret whether your use of Content is fair use. Google cannot tell you if your use of Content from our products would be fair use or would be considered fair dealing; these are legal analyses that depend on all of the specific facts of your proposed use. We suggest you speak with an attorney if you have questions regarding fair use of copyrighted works.

Can you give me permission to show your content without attribution, or put the attribution at the end of my book/movie/TV show?

Without exception, we require attribution when Content is shown. Please do not ask to negotiate this requirement. If you are unwilling to meet our attribution requirements, contact our data provider(s) directly to inquire about purchasing the rights to the Content directly. See our attribution page for more information.

I have questions about how to attribute your maps. Do you have a guide?

Yes—please see our attribution guidelines page.

I need to contact one of your data providers. Can you please provide me with their contact information?

Please see the provider's website for contact information.

Can you sign an agreement or letter indicating I have permission to use your imagery?

Due to limited resources and high demand, we are unable to sign any letter or contract specifying that your project or use has our explicit permission. The only exception is when you apply for a television and film broadcast license.

I'd like to publicize the work I've created using Content from Google Maps and Google Earth. Can I send out a press release?

Google is relatively conservative when it comes to press releases. Please do not release any publicity materials that refer to Google, Google Maps or Google Earth, unless you have prior written approval from us.

May I alter your imagery for my project?

Any use of Google Maps and Google Earth must reflect how the products and imagery would look online. For example, you are not allowed to make any changes (e.g. delete, blur, etc.) to our products or imagery that would make these items look genuinely different. This includes, but is not limited to, adding clouds or other natural elements, altered user-interfaces, and modifications that do not appear in the actual product. However, Google offers a Styled Maps API which allows you to edit the colors of individual map components as well as toggle visibility for each component (i.e. change water to purple and make roads invisible).

I'd like to trace a map using your imagery. Can I?

You may not use Google Maps or Google Earth as the basis for tracing your own maps or other geographic content.

If you'd like to feature one of our product logos in a commercial, TV show or film, please get in touch with us.

Can Google provide me with high-resolution screenshots?

Google Earth Pro lets you print high-resolution JPGs, export movies, and more. Images in Google Earth Pro can be exported up to 4,800 pixels wide. Grab a free Earth Pro key today.

Using maps in print

I'd like to use your maps in print. What do I need to know?

First, review the Google Maps and Earth Permissions Basics, which apply to all uses of our maps. Then continue with the guidance in this section.

Google Maps and Earth has built-in print functionality. You may print Content from Maps and Earth for personal use and enlarge it. In all uses where print will be distributed, first be sure to read our FAQ on applicable product Terms of Service and fair use. Second, all uses must properly show attribution to both Google and our data providers. Please see our attribution page for more information.

When using Google Maps and Earth Content in print, any images used must reflect how they would look on online. For example, you are not allowed to make any changes (e.g. delete, blur, etc.) to our products that would make them look genuinely different. This includes, but is not limited to, adding clouds or other natural elements, altered user-interfaces, and modification that do not appear in the actual product.

No explicit permission is required for your print project. We are unable to sign any letter or contract specifying that your project has our explicit permission.

I need high-resolution images for my print project. Can you provide them?

We cannot provide high-resolution or vector screen captures of Google Maps. You can, however, use Google Earth Pro to save and print high-resolution JPGs. Images in Google Earth Pro can be exported up to 4,800 pixels wide. Grab a free Earth Pro key today.

I'd like to use your maps in a presentation. Can I?

You may use our maps in internal reports, presentations, proposals, and other related professional documents. We request you still retain attribution to both Google and our data providers. Please see our attribution page for more information.

I'd like to use your imagery in a guidebook. Can I?

Google Maps may not be used as a core part of printed navigational content, such as tour books. To do this, you must contact the Google Maps API for Business sales team to obtain a direct license. Limited use, such as a single page in a promotional booklet, is acceptable if it fits within the general guidelines described here.

I'd like to use your maps on a t-shirt. Can I?

Google Maps may be not used in items for resale (i.e., t-shirts, beach towels, shower curtains, mugs). This restriction does not apply to media such as books, but again, those uses must follow our attribution guidelines.

Using maps in television, film and online video

I'd like to use your maps in my TV show or film. What do I need to know?

First, review the Google Maps and Earth Permissions Basics, which apply to all uses of our maps. Then continue with the guidance in this section.

Use of our Content on television or in film requires that you accept the terms of our free broadcast license agreement. Please send us your information, and we'll send you an e-mail to confirm whether you qualify and provide next steps. This agreement is only for television and film uses; it is not required for video projects distributed online (e.g. YouTube).

Note that in all uses, you must show attribution to both Google and our data providers on-screen at the time the Content is shown. You may not move the attribution to the end credits or fade it out after a few seconds. We cannot grant an exception to this requirement under any circumstance. Please see our attribution page for more information.

How does the broadcast license process work?

First, you'll need to apply for our free broadcast license. We'll then be in touch via e-mail with a copy of our click-to-accept agreement for your signature.

What if I need to renew my broadcast license?

To renew, please submit your information via the application form.

My film or TV show includes a scene in which an actor or interview subject uses one of your mapping tools. Do I need your permission to use this scene?

You do not need our explicit permission or a broadcast license if you are demonstrating the use of a Google product as such, for example an interview subject demonstrating how they used Google Earth for research or an actor using Google Maps for Android on her phone. No additional attribution is required on-screen; just film the product, with attribution already included, as such.

I'd like to use your maps in a video I'm distributing online. What do I need to know?

In all online video cases, you must show attribution to both Google and our data providers on-screen at the time the content is shown. You may not move the attribution to the end credits or fade it out after a few seconds. We cannot grant an exception to this requirement under any circumstance. Please see our attribution page for more information.

No explicit permission is required for your online video project. We are unable to sign any letter or contract specifying that your project has our explicit permission.

Using maps on the web or in applications

I'd like to use your maps on my website or in my application. What do I need to know?

First, review the Google Maps and Earth Permissions Basics, which apply to all uses of our maps. Then continue with the guidance in this section.

We have multiple APIs available to help you build and embed custom maps within your website or application. To learn more, visit the Google Maps API site and the Google Maps API for Business site. The Google Earth Plug-in and its JavaScript API let you embed an interactive Google Earth globe into your web page. Visit the Google Maps API for Business site to learn more.

When using the Google Maps API, certain restrictions may apply. Google continually updates the imagery within Maps; thus, caching may result in stale or even impermissible imagery. You may also not mass download or use bulk feeds of any Content, including but not limited to extracting numerical latitude or longitude coordinates, geocoding, text-based directions, imagery, visible map data, or Places data (including business listings) for use in other applications. For full details and other guidelines, please read the Maps/Earth API Terms of Service.

If you simply need to embed a classic Google Map on your website, learn more here about quick ways to do so. For all uses of Street View, please see our Street View FAQ.

In all cases, you must properly show attribution to both Google and any third-party data providers who may be listed with the imagery. Please see our attribution page for more information.

No explicit permission is required for your project. We are unable to sign any letter or contract specifying that your project has our explicit permission.

Feel free to use a hyperlink on your website or within your application to send users to Google Maps — we appreciate it! Our one request is that you do not use the Google or Google Maps logos as the hyperlink. Please just use text or another image of your choice.

Using maps in advertisements

I'd like to use your maps in an advertisement (print or digital). What do I need to know?

First, review the Google Maps and Earth Permissions Basics, which apply to all uses of our maps. Then continue with the guidance in this section.

In all cases, you must properly show attribution to both Google and any third-party data providers who may be listed with the imagery. Please see our attribution page for more information.

Any images used must reflect how they would look on online. For example, you are not allowed to make any changes (e.g. delete, blur, etc.) to our products that would make them look genuinely different. This includes, but is not limited to, adding clouds or other natural elements, altered user-interfaces, and modification that do not appear in the actual product.

No explicit permission is required for your ad project. We are unable to sign any letter or contract specifying that your project has our explicit permission.

I'd like to use Street View in my advertisement. Can I?

Street View imagery can only be used in advertisements where 1) the imagery comes directly from the Google Maps API or 2) the imagery is embedded or linked to on your website using the HTML and URL provided on Google Maps. These solutions ensure that if Google edits or removes imagery in response to user requests, these changes will be reflected in your advertisement as well. You may not use Street View imagery in print advertisements, nor may you use static screenshots of Street View imagery in an advertisement.

Using Street View

I'd like to use Street View imagery in my project. Can I?

First, review the Google Maps and Earth Permissions Basics, which apply to all uses of our maps. Then continue with the guidance in this section.

Street View imagery may be incorporated into your project if 1) the imagery comes directly from the Google Maps API, Google Maps or Google Earth; or 2) the imagery is embedded or linked on your website using the HTML and URL provided on Google Maps. These solutions ensure that if Google edits or removes imagery in response to user requests, these changes will be reflected in your project as well.

If you have an academic and non-commercial request for Street View imagery that does not qualify under these guidelines, you may contact us at streetview-academic@google.com with the details of your project to request permission.

No other uses of Street View imagery are allowed. Note that some imagery in Street View is provided by entities other than Google, as indicated in its photo credits; in those instances permission must be obtained from the third party.

If your project meets the requirements above, no explicit permission is required for your project. We are unable to sign any letter or contract specifying that your project has our explicit permission.

Technical support

I'm having trouble with Google Maps or Google Earth. Can I contact you?

For technical questions and support, please refer to our Help Centers for Google Maps and Google Earth.

How do I report an inaccuracy or request a change in Google Maps or imagery?

Please do not report these matters through the permissions process. In countries and regions where it is available, you may use the "Report a Problem" link at the bottom right of Google Maps for desktop. If your country is editable through Map Maker, you may make the changes yourself. If your concern relates to privacy in Street View, please visit the Street View site.