Resources

Whether you’re new to Merchant Center or just have a specific question, we’ve got the information you’re looking for.

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Help Center

From getting started to setting up your data feed and tracking your items, the Help Center has all the answers you’re looking for.

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Beginner’s Guide

Data feeds contain product information like price, size, color, and so on. Since they allow shoppers to find your products, they’re pretty important. Read our Beginner’s Guide for instructions on how to register, create, and upload your data feed.

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YouTube

Watch our video tutorials for step-by-step details on how to set up your Merchant Center account, connect your data feed, and more.

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AdWords Community for Google Merchant Center

Browse hundreds of topics to find answers to your Google Merchant Center questions. Or if you’re up for it, feel free to help others with your own answers.

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Partner Services

Find a Google Shopping Partner

Need help reaching shoppers? Work with a professional. Google Shopping Partner Program members are approved to assist with building, submitting and optimizing the data feeds you need to promote your products across Google.

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