Get certified in just 3 steps.

Applying to be a Google Trusted Store is easy and the program is free. Just follow the three steps below.

Apply now

1. Create a Google Trusted Stores account.

Verify your eligibility, review the Program Agreement, and tell us about your store. If you have questions about how to set up an account, go to the Help Center.

2. Add the Google Trusted Stores code to your site.

Add the badge code and order confirmation module code to your website. After you’ve qualified as a Google Trusted Store, these will enable the badge to appear on your site and allow your customers to opt into purchase protection.

3. Hold tight for a bit.

During the qualification period, which takes around 30–90 days, your customers can choose to receive a survey about their shopping experience with you. Google will review those Trusted Store surveys and other sources of data to determine if you qualify for the program.

What to expect next.

Once you’ve completed the qualification period, we will contact you. If you’ve been approved, we will let you know before we begin showing the Google Trusted Stores badge on your site.

As a Google Trusted Store, your customers can opt in to purchase protection and choose to fill out a Trusted Stores survey. If a customer escalates an order issue, Google may work with you and the customer to address it.